Brand Management 101


Our brand management portfolio is not only innovative & exciting but it provides brand management solutions that will give your company exposure & awareness on a national scale.

NL Media’s brand management portfolio is unique as it offers our valued clients the opportunity to

grow their business from a brand perspective. We will review your current structure & brand representation in the industry and conduct a comparative, competitive report.

This report will include your print & online presence. Once this has been conducted, your NL Media consultant will submit a proposal to you which effectively gives you detailed strategy planning for the following brand development opportunities:

  • Social Media Solutions: how to utilise this platform strategically for optimum results
  • Website design, upliftment, monthly hosting & a review should you have an existing website.
  • An opportunity for you to derive revenue directly from your website
  • Boost your online presence and advise you on productive & effective distribution channels that work for your business.
  • Specials & promotions Campaign management
  • Design concepts for print material (determining your company look & feel before distributing it to your consumer)
  • Enhancing the look and feel of your brand to ensure that the consumer pays attention to your product offering.
  • Design & concept of your company brochure, corporate gifting & advertising strategy
  • Ideas on how to grow your business with budget driven yet effective marketing concepts
  • Overall brand management for your company for a minimum period of 6 months

We offer a very hands-on, face to face & personal yet professional approach whereby you are included into detailed planning & strategy meetings and we offer dynamic training to your staff as part of your brand management portfolio.

The training provided includes the following:

Telephonic & face to face skills development

  • Basic computer training
  • Letter writing skills
  • Client management training
  • Guest relations training
  • Professional presentation & image consulting for staff
  • Sales & marketing approach

We believe that your staff represent your company and in order for your company to grow and develop its brand identification, the fundamental grounding stems from skills development for

your staff which NL Media will become actively involved.